A Night of Latin Flair

The Latin American Awards transformed the elegant Nine Kings Suite of London’s Royal Lancaster Hotel into a hub of Latin American excellence. Guests were greeted with a sense of vibrant celebration, reflecting the diverse cultures and achievements being honoured.

The evening’s activities were a testament to the richness of Latin American contributions:

  • Thought-Provoking Panel: The panel discussion delved into the challenges and opportunities for Latino businesses within the UK market, sparking important conversations.
  • Artistic Expressions: A fashion show brought Latin American design to the forefront, while Bolivian reggaeton and Peruvian dances ignited the room with cultural energy.
  • Culmination in Celebration: As the awards were announced, the atmosphere transitioned into a lively salsa party, a fitting end to a night honouring passion and achievement.

Exploring opportunities for Latin American communities in the UK

The inaugural Latin American Awards featured a dynamic panel discussion titled “Perspectives for the Integration of the Latin American Business Community in the UK.”

Key industry figures addressed the challenges and opportunities for Latin American businesses within the UK market. Here’s a recap of some of the important points covered:

  • José Ivars-López (Ria Money Transfer): Emphasised the value of events like the Latin American Awards in connecting small and medium-sized enterprises, giving them visibility and access to crucial resources.
  • María Clara Montoya (BBC World Service): Discussed the need for Latin American-led businesses to be seen and heard within existing UK media landscapes or the potential benefits of creating their own media platforms.
  • Cristhian Rodríguez (Google Hola UK): Shared ideas on maximising online presence, technology, and digital tools for Latino business growth.
  • Omar Sáenz (Red Global MX UK): Focused on the importance of cross-country networks and partnerships in creating a supportive ecosystem for Latino ventures.
  • Janier Suaza (Encubex–Colombia): Addressed the challenges of remote management of businesses or the advantages of UK-Colombia collaborations

Would you like to participate in similar events and represent Mexico or a Latin American organisation? Reach out to us!